Building your brand
 

IBA uses a unique matrix methodology to establish your organisation as a brand leader. We use patterns of activity to convey key messages about your brand and reinforce those messages with powerful signals of your size, success and leadership.
 

IBA has established the brands of one of the top three in every major new technology wave since the company was founded, from minicomputer contenders Wang and Prime, PC leaders Acer and Fujitsu Siemens, to accounting software companies Pegasus, Coda and Sage, Supply Chain ERP rivals Manugistics and Baan and Contact Centre Proponents Witness Systems and Alcatel-Lucent’s Genesys.
 

We can deliver this powerful branding mechanism to you because of the structured approach to campaigns and the unique Skill Centre-based construction of our client teams.
 

For more information
please call Jenny Forrester on +44 (0) 1780 721433
or email Jenny on jforrester@iba-europe.com