In July, we organised 1:1 briefings for one of our clients in the financial market with key sector publications, including Mortgage Advisor and Mortgage Introducer. These resulted in some excellent feature coverage.

Highlight coverage in clients' key publications covering nationals and vertical market publications: The Financial Times, Precision Marketing, HRZone, My Child, The Film Panel Notetaker and Automotive Electronics. This month, we produced a press release for a client in the fraud prevention market to announce Continental Airlines as a new addition to its customer list. The release received great coverage in American Banker, which resulted in a hot prospect enquiry from another airline.

Our ability to target journalists in a wide range of markets was once again demonstrated by interviews that we set up for our independent film client who attended this year’s BRITDOC international documentary filmmaking festival in Oxford, including the editor of Screen International.

In July we continued our sponsorship of the sporting arts with our annual Society of Equestrian Artists award at the SEA exhibition in London. The Ingleton-Beer Associates Award was won by Paul Lucas for his oil on canvas painting 'Speed' depicting the final moments of a racehorse and jockey as they fight as a partnership to win the race.

Our international operation grew again this month, with another new client joining our roster - an international provider of e-business and mobile phone software products that founded its success on supplying the private and governmental sectors in Greece.

 

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